SERVICES
Commercialization IMC for technology companies
From a technology-only prototype to global market results: brand, content, performance, and platform, completed in one consistent voice.
SIGNATURE OFFERS
Start with the 5-day diagnostic and scale only as far as you need. The four pillars below are the capabilities that complete these offers.
Brand & IR
IR branding, from a technology's first impression to capital market trust
I translate technological potential into a language the market understands. Completing everything from CI design to IR pitching in one tone is the core of deep-tech branding.
Deliverables
- CI · BI design and rebranding
- Value proposition, positioning, brand architecture
- IR storytelling strategy, IR decks, pitching
- GTM strategy, revenue simulation, sales plans
Proof
AIO2O branding completed in 3 months; IR leadership won a demo day grand prize and an IPO underwriting agreement with a securities firm; OTC share price tripled during NOON VR global branding and IR leadership
How is IR branding different from general branding?
The audience is investors. Market definition, competitive landscape, and revenue model are woven into one narrative that grounds a valuation. Trust appears when a brand's first impression and its IR materials share one tone.
We are a deep-tech startup. Do we need brand now?
The bottleneck of technology commercialization is usually delivery, not technology. Investors, partners, and first customers all understand technology through a brand narrative. The prototype stage is exactly the right time.
Content & PR
Global awareness built with video, exhibitions, and storytelling
I design structures where visual storytelling that wins hearts becomes partnerships, media coverage, and sales assets.
Deliverables
- Branded promo films, product demos, IR pitching video producing
- Global press releases, feature articles, media relations
- Exhibition · event · BTL planning and execution
- Social channel strategy and content automation pipelines
Proof
Grammy backstage placement won with zero budget and covered by Yahoo; CES guerrilla marketing; a Naver Clip channel at 20K views in one month, fully organic
Is global PR possible on a small budget?
Yes. The Grammy placement and CES guerrilla campaigns both used the persuasive power of polished marketing materials and proposals instead of budget.
Does content automation lower quality?
Automation is the condition of production; quality is decided by strategy and the Creative Finish. I design structures where domain expertise adds the decisive 5% to the 95% AI produces.
Performance
Performance design that captures seasonal momentum on small budgets
Design makes results, not budget. Content planning that reads seasonal demand and operations that follow response break the limits of small budgets.
Deliverables
- Performance campaign strategy and operations, A/B testing, COS optimization
- AI-based content production and distribution automation
- Paid-to-organic growth transition design
- Performance data analysis and dashboards
Proof
TriplePick reached 363K views in 2 weeks on about $700 of ad spend; NOON VR shifted from 6 months of paid to organic growth to manage COS
Why combine performance marketing with branding?
Because conversion is a function of trust. Performance with a brand narrative earns higher response on the same budget, and leaves assets that let paid traffic convert to organic.
How do you handle visibility in the AI search era?
The design covers zero-click, AEO, and VEO. Structured data and content formats make the brand citable not only by search engines but by answer engines and video search.
Platform & Global
From SaaS planning to commercialization and global market entry
I design the full journey where a technology prototype becomes a sellable product and that product reaches global markets.
Deliverables
- Service · UI · UX planning, PRDs, design systems
- AI marketing automation platform design and commercialization
- Global launches: CES · MWC strategy, vendor and retail partnerships
- B2B · B2G proposals, government grant strategy
Proof
INFINITH completed in 3 weeks from planning to frontend; FXMirror exported to 29 countries; MWC 2025 · 2026 international MOUs; $1M+ government R&D
Why does a marketing lead do platform planning?
Because the product can be defined in the market's language. A service architecture that starts from why customers use it lets marketing and product move as one narrative.
We are preparing to enter North America. Where do we start?
Stage opportunities like CES, local partnerships, and media coverage are designed as one sequence. The North American launches of NOON VR and FXMirror ran exactly that way.