investor narrative · IR deck · pitch deck storytelling
Investor Narrative & IR Deck
Hard technology, turned into a story investors understand and want to fund.
For Who
Deep-tech and startup founders preparing a raise, a demo day, or global expansion.
The Problem
The number one red flag in investor pitches is a product that is hard to explain. The technology is strong; the delivery is where it stalls.
Investors do not buy technology. They buy the story of the market and revenue that technology will create. Across 20 years of marketing and IR, my narrative design has led to a demo day grand prize and an IPO underwriting mandate with a securities firm, and OTC share price tripled during a branding and IR leadership period I ran. I translate deep-tech value into the language investors act on.
This is not a deck shop. A demo day is an event; a raise is a system. From positioning to narrative, deck, video, English copy, and pitch coaching, everything sits on one design, directed in one consistent voice. The more complex the technology, the more it needs not simplification, but rearrangement into the order investors understand value.
One person can complete that full span because of an AI-augmented production pipeline I design myself. AI builds the speed of execution; 20 years of field judgment decides the direction.
Deliverables
- Deep-tech narrative design
- IR and company deck (KR and EN)
- IR pitching video
- English IR copywriting
- Demo day pitch coaching
Process
- 01
Diagnosis
I listen to the business, the technology, and the market, and find where the delivery is stalling.
- 02
Narrative design
Market, competition, and revenue model woven into one story, structured around the four questions investors ask.
- 03
Deck and video production
The narrative realized in design and video, completed in Korean and English together.
- 04
Pitch rehearsal
Live rehearsal and feedback, completing the delivery all the way to the stage.
Pricing
Project-based (one-off)
Essential
IR deck design and production
Signature
Deck + IR pitching video + English IR copy
Full
Everything in Signature + demo day pitch coaching
Quotes depend on scope and composition. Please get in touch for pricing.
Related Cases
Frequently asked questions
How is IR branding different from general branding?
The audience is investors. I weave market, competition, and revenue model into one narrative that builds the case for your valuation.
Our technology is very complex. Is that a problem?
The more complex it is, the more this work matters. The point is not to oversimplify the technology, but to rearrange it in the order investors understand value.
Can one person really deliver the deck, the video, and the English copy?
Yes, because an AI-augmented production pipeline I design myself compresses the execution. Judgment, direction, and the final finish come from 20 years in the field.
If your next round is coming, show me your current deck first. We start by diagnosing where the delivery stalls.